Ecom UI/UX Conversion Redesign - Kuddly
Live site link: https://kudd.ly/
This project involved a complete overhaul of the user interface for Kudd.ly, a company specializing in comfort products like blankets and pillows. As the UI lead, I spearheaded the redesign of the homepage, Product Detail Pages (PDPs), and all UI elements such as badges, error messages, navigation menu, hero section, and footer for both desktop and mobile platforms.
Visual Design Development: Utilized Figma to create visually appealing designs. This involved selecting a new color scheme, typography, and graphic elements that resonate with the cozy and comforting nature of Kudd.ly's products.
Comprehensive UI Elements Redesign:
Badges and Error Messages: Redesigned these elements to be more visually engaging and cohesive with the overall site aesthetic.
Navigation Menu: Overhauled the navigation menu to enhance usability and ensure users can find products and information easily.
Hero Section: Created a new hero section that captures the essence of comfort and invites user interaction.
Footer: Redesigned the footer to include more organized links, social media integration, and better accessibility features.
