Building high-converting landing page for invoicing app

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Hey Dribbblers! 👋

Bounty Hunter’s conversion DNA orders that each new landing page should bring more valuable conversions compared to previous one. So that’s why guys from Billdu approached us with request to design & develop a new landing pages for paid ad campaigns.

So, let’s dive in.

The friction point they noticed is that their current landing pages were the same as their other website pages. The same layout, same content sections, same sign up forms, and overall flow are all the same.

They desperately needed something new, something that would stand out and attract new clients while also improving the post-click experience. The Bounty Hunter CRO & Design team stepped in.

Following a series of brainstorming sessions with their CMO and extensive research into their target audiences, ad messaging, and keywords they target. We decided to revamp their approach to PPC landing pages.

Our landing page framework focuses on the 5 pillars of conversions: