Stairway Learning SEO

Here's another one from a few years back ⌛

This is a small SEO feature to optimise organic traffic — the goal was to provide simple SEO-optimised practice sheets for Mathematics, Biology and Physics to drive a wider range of search terms to our learning app. 🚀

We ended up prioritising different work but I loved the simplicity and clever SEO decisions we made when designing this.

Stairway was one of my favourite ideas to work on, the world needs more education. After running for about 3 years Stairway was acquired by Albert early in 2021, who included the content in their portfolio of learning materials.

Illustrations by the legendary Kai Tsang ❤️