Crisis Homeless Charity - 2023 Campaign
Desk research
Exploring the existing user flow, looking at elements and thinking about redesigns that can be suit the user and also fit within the tight timeframe and budget.
Wireframe
Proposing new user flows and interactions to the Crisis team and stakeholders for optimal, user-focused donation campaign.
Design essentials
Gathering assets such as logo and imagery. Configuring the figma board with correct typography font and scale as well including hex codes.
High-fidelity
Final design accommodated with annotations ready for development. Also ready for prototyping if essential. This project had lots of user interactions with gifts appearing in the stocking so an element of gamification involved which meant there was the need for prototyping to ensure a smooth interaction for the user.
