Big Green Egg Concept

Cookin' up some new ideas for the Big Green Egg web/customer experience. I spoke with Gordon Ramsay last Monday, he approves! ;)

Local to Atlanta, BGE is known internationally for their innovative 3-in-one grill, smoker, oven. I've given the entire brand and buying experience a lot of thought. From discovering the advantages of using BGE, to actually 'test driving' one at a local dealer location, I imagine BGE becoming a lifestyle brand.

I had a lot of fun playing with different textures you'd usually encounter while cooking in a kitchen, or outside while grilling. Here's a teaser for now, but I'm looking forward to posting more shots soon. Stay tuned.