Pure Flight Bird Seed: Branding & Packaging

Pure Flight Branding & Packaging:

Pure Flight bird food seeks to encourage people of all ages to properly partake in wildlife feeding by providing reputably sourced, easy-to-use wild bird seed in eco-friendly packaging. Feeders Pet Supply Co. chose us to help bring this vision to life with memorable branding and packaging. Our goal for this project was to present a childlike wonder that comes with nurturing and observing the wildlife that surrounds us. The final result is a playful, cut-and-paste, nostalgic storybook inspired branding and packaging system that is approachable for both experienced feeders and newbies.

Project Scope:

Branding, Illustration, Packaging