Fireman Sam Logo Sm

HIT Entertainment's Fireman Sam is a popular children's cartoon enjoyed the world over. And when it came time to introduce Fireman Sam to the world, HIT chose Pilot to create branding and custom typography in 26 languages. The result is an integrated branding campaign that works around the world.

The Fireman Sam logo was designed and rendered in 26 languages. The English, Turkish and Hebrew versions are pictured here.