Designing a next-gen event app
Role: Product designer
Duration: 1 Month
Year: 2023
Tools: Figma, Illustrator, Notion
Problem statement
Design an event app that helps us register for various events based on different parameters like location, category, interests, etc.
Target audience
People who like to party, College students, Employes
audience age - 16 to 40
Context
The problem statement sounds simple but one of our clients came up with unique pain points and several new features for an event registration app that were not there in the conventional apps.
Our client really wanted to revolutionize the customer experience and leverage the offline event spaces which came to a halt during covid.
Some of the Pain points we are solving for
Conventional event registration apps are not engaging.
HMW we make users get back to the app on a regular basis.
All the even booking and hosting apps have boring UI designs so the Client wanted a Modern & Minimal app with good aesthetics
The app can be used as social media. Users can post pictures and videos of the events
Users can follow and react to posts like a social media
Users can Gift tickets to Friends and family
User can host parties and events
Approach
We listed some of the really good ideas but we were just designing the Minimum Viable Product as suggested by the client so we went to Figma to list the ideas and map them on the High Priority - High Impact graph which helped us take faster decisions on which ideas to move forward with and which ones to push to the next release.
V1
Some of the ideas we came up with:
Share event details with friends.
Show events based on users’ location.
Related/similar events
Get recommendations for events that can be visited
Add to calendar
Interests
Event reminders
Wishlist events
Social media feed
Onboarding
Category-based event filters
Invite friends (Friend’s pass for the event)
Creating groups with friends
V2
Hosting Events
Inviting friends
Payment
Location
1. Onboarding
Splash screen
Simple/Minimal design with little interaction
Login and Signup
We all know login and signup are the most boring and annoying processes so we want to simplify the process by removing Login, Signup, Signin, etc words and replaced with a new flow
Enter Email id screen
Users have 3 options
Login using Google, Facebook, or Apple
Login using Mail ID - In this user has to enter the mail id and the app will search for the email id in the database if the email id exists then the app will automatically redirect to Enter password page, If the mail id doesn't contain the app will redirect to create account page and user can create an account from there as shown in above flow chart (Since Login and signup process is bearing this will reduce one step and a hyperlink saying Login or signup)
Skip - If user skips this process then the user can only browse the events and posts user cannot react, comment on any posts or host any events
1. If Mail id already exists (Login flow)
Users can see his email id, and name to confirm the identity
Still, users can skip or log in using Social media
Forgot Password flow
If user verified their both Mobile number and Email id user can select any one option to complete the verification
If user completed only one verification app will skip the first screens which is used to chose the verification method
After verifing user can change password and app will show the password strength so that user can set secure password
Password strength indicator
2. If Mail id doesn't exist (Signup flow)
Upload personal details -> verify mobile number or email ID -> Set password
Still, users can skip or Signup using Social media
Finally Onboarding process is completed 😅
Home screen, Posts, Search, your events
Home screen
Other screens
Host event flow
Enter event details - > Add location -> Payment -> Preview -> Host
This is V2 of the app where users can host an event
Design system
Interactions
Other symbols
