L.E.D. Wine Label Mockups

My cousin is a badass who makes her own fruit wines for fun. She wanted a coherent brand identity on her bottles before she started running them past prospective clients.

For the design, I shot for a clean, contemporary layout that allowed for maximum versatility while referencing a hand-made, DIY aesthetic by using contemporary, utilitarian fonts.

When we were talking through the design she wanted, my cousin kept coming back to the food and music she imagined people enjoying with her wine. I thought it would be cool to actually include music and snack recommendations for each wine as a way to excite potential customers and help make the sale.