Jeep "Keep Adventuring" Campaign

Keep Adventuring

As a life-longer lover of Jeeps (and current Jeep owner), one of the things I’ve always admired is the number of ‘old’ Jeeps you still see cruising around. This conceptual campaign originated from that idea, and explores what it could look like for the iconic brand to really lean into their notorious reliability as a key message.

Liberty Riggs
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