Range Beauty — Pitch Deck
Continuing to build Range Beauty's brand Visual Language
Range Beauty is a makeup brand for, as they say, forgotten shades of skin, meaning their primary audience is women of color and people who struggle with eczema and acne.
They came to us with very basic branding elements, but missing a clear visual language. Our task was to create a slide deck presentation that would showcase their unique brand identity and expand on their existing branding elements.
To achieve this, we focused on elements that we could reuse, such as beautiful photography, an earthy color palette, and distinct typography with thin lines. These design choices create blocks and sections that give the slide deck a clean and elegant feel that fits Range Beauty's brand of skincare products.
Check the entire project on our Web or Behance.
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