Rose-Hulman University Athletics Logo Concept
This was an unused concept I created while working on a project to update Rose-Hulman University's athletic marks. They're the Fightin' Engineers but use an elephant as their mascot. The direction was to create a front-facing elephant head with the trunk raised. Being the Fightin' Engineers, I wanted to create a mark that felt more industrial compared to some of the other elephant representations being used by schools today.
brand design
branding
branding design
design
elephant
football
icon
identity design
illustration
logo
logo concept
mascot
sports
vector
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Posted on
May 6, 2015
More by Josh Lee View profile
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