An exploration of the art direction for Arthur's Mini Super, a charming micro-deli and superette nestled on the bustling streets of Cape Town's Arthurs Street. The designs aim to showcase the brand's unique offerings, which include a selection of delicious coffee, snacks, and a curated collection of local and imported goods. The menu is also a highlight, featuring a variety of breakfast options, sandwiches, salads, and a selection that changes with the seasons. The art direction also emphasises the convenience of online ordering. The colour palette is rich and vibrant, and the typeface is bold and striking, chosen to capture the lively and inviting atmosphere of Arthur's Mini Super.

Typography: Thunder & DM Sans

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Posted on Jan 25, 2023

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