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Transcend encodes modern privacy requirements into a data ecosystem for automated and future-proof compliance. During the collaboration with the company, we made an animation for website illustration and developed a set of visual assets placed on the website. Ramotion designers used the central metaphor reflecting the essence of the company's work.
We tried to depict the interaction between humans and technology to show the brand's central idea that brings modern privacy requirements to the data ecosystem. Clear lines and easily recognizable elements allow users better understand the content of the site's pages.
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