Hello there! I'm Ayoub, I'm mostly a full-stack web product developer with a focus on the front-end side of things but I also heavily dabble in the design process of the projects I'm involved in, creating graphical assets, designing the interfaces and assisting existing teams in creating beautiful, simple and human-centric software.

After dabbling in the field for so long, I finally had the time and chance to take a breather and focus on reworking my personal brand to fit with who I am right now. I kept it very simple and clean to allow for endless interpretation as I tend to span through an extremely wide gamut of styles and requirements. Therefore needing a flexible branding that can fit in a spectrum of projects that's just as wide.

FUN FACT

the heading font isn't just a wonderful typeface, it's also a little nod to my girlfriend's name. Check her out here

Website

Being a developer the first place I wanted to take these guidelines for a spin was my personal website and I have to say I'm quite happy with the results!

You can find it already online here!

In the real world

Simple, clean, lovely. I'm very happy with how flexible this identity is when applied to various real-world scenarios. I'm definitely going to print a whole bunch of these!

That's essentially it for now!

If you want to learn more about my work and get in touch with me have a look at ayoub.aabass.net