Landing page for Aerobotics' website

The latest website landing page which I designed for Aerobotics in 2022.

In creating the company website, I lead a process between company leaders, marketing, sales, product and developer teams. I guided the project from the very first stage of getting stakeholder buy-in on a wire framed narrative, I oversaw the creation of visual and written content, executed on high fidelity responsive designs and managed the handover, build, testing and final publishing of the site alongside our developer team. 

This case study covers only the landing page, which links through to expanded pages on our agronomy and insurance products. You can see the live website here.

Having worked on a number of website projects with startups and scale ups, I find that designing and building a beautiful website is fun and gratifying. The most challenging and interesting part of these projects is getting stakeholders to feel confident on how they define value to their customers, while in the midst of constant change on the path to finding true product market fit.