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Yum Goods is an online shop that sells homeware and gifts such as prints, furniture, plants, pots, ceramics etc. They gather a wide selection of products handmade by artists all over the world, and their mission is to promote small artists and products that are eco-friendly, contributing to a sustainable and good looking lifestyle.
They are just starting out and want to appeal to the millennial market – think Pinterest and Instagrammable aesthetics, all combined in one place. They’re looking for a designer to give a fresh look to their website and branding, and to create a unique user experience.
To achieve this, they want a look that is progressive and minimalistic but with a retro touch. Something that matches their handmade vibe, but at the same time lets the products sing on the website.
Since their website will be their main selling point, they want to start with the homepage, and see how the brand evolves from there.
They’re looking for something that will ‘wow’ the user as soon as they land on the website, a design that will showcase the products and show the shop’s vibe straight away.