Cypeer
Cypeer, a platform dedicated to cybersecurity professionals & business leaders, where they can discover and connect live with their cybersecurity peers.
Exploring logo mark options after having the initial workshops with the client to understand brand goals.
A logo mark made by incorporating the selected symbols. "Defenders getting organised. " - Security professionals coming together to create a unified force that is stronger.
Elements such as typography, colours and tone which were carefully hand-picked to convey the brand message.
More examples from the style guide.
This brand was designed with a sub brand architecture in mind, which allows the brand to be expanded throughout different channels and medium, which provides more flexibility to the logo.
The new branding concept was adapted to the marketing collaterals & team assets, which gave a fresh and appealing look to the brand launch.
When creating the brand templates several other aspects of digital marketing were also taken into consideration since mobile is the most engaging platform of the intended userbase of the Cypeer brand.
