App Homepage Design

Designing a homepage for a minimal prototyping app is a challenge.

A good product always speaks for itself, so my first goal was to get people in the app as quickly as possible. The initial call to action doesn't lead to sign up, it's simply drops you in so you can make something.

When new users tell me they're unsure how to start using this with teammates, I just start drawing in front of them. After that, they just seem to "get it". So my second goal was to try and recreate this experience for everyone visiting the homepage.

Hopefully the zoom-into-app transition you get once you actually click the button is a nice cherry on top :)

Play with it yourself.
https://precursorapp.com/home