Sugar Taste
Sugar Taste | Logomark Redesign
Sugar Taste offers the most delicious types of cakes and sweets.
Our initial goal was to attain a more modern and elegant look featuring geometric shapes and a mixture of chocolate brown, soft pink and creamy colors.The philosophy behind the mark is a 1-dimensional, overlapping ellipses forming a three layered cake, resulting in asoft optical illusion which requires attention.
Psychology says the longer you stare at something, the more you want to achieve it, especially when it comes to something you can't resist.
If you need your brand identity designed or redesigned, I'm glad to help you achieve your goals.