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Concept business card design for Narrative. The Narrative Clip is a tiny, automatic camera and app that gives you a searchable and shareable photographic memory.
I wanted to emulate the experience of using the Narrative Clip, so the camera lens is actually a punched hole allowing the recipient to see through the card in an identical way to the product (it also allows the cards to be used as tags for gifts, etc.). The front of the card can also be used to write a short message - capturing a moment and jogging the memory of the recipient – this really is the definition of the Narrative Clip.
The card also only links to a sub-folder of the site and doesn't contain any further details. Recipients will either Google the name or visit the page. The time of putting email, phone numbers, etc. on cards is truly over in my opinion.
Check the @2X for full effect...