Responsive Icons

How to properly scale down your icons or seals. Instead of just scaling it down try keeping the line weight the same as the larger version and just take out some details. Our eyes naturally do this all the time. Can be really helpful technique, and I find it can really elevate the design, especially if I can keep all the line weights the same throughout one brochure, for example.

What you think of this idea? I like to call it “responsive icons”

Posted on Aug 23, 2022
Visual Jams
I'm James Graves and these are my visual jams.

More by Visual Jams

View profile