An older variation we considered for the Milk Inc logo. You can see the logo we actually used at http://milkinc.com/
We figured this had some shortcomings:
* Too trendy, not timeless enough
* Too complex for use in tight spaces (common in mobile apps like we're working on right now)
* A little weak visually. The logo we chose had more visual strength.
* A bit fashion-orientated from a brand standpoint.
almost 3 years ago
really dig this!!
Love the current design, but this one has some sexy curves no doubt...
I'm really loving this.
Agree with all your points, it's got its own strengths that can be used for something diff in the future.
I really like the little shade on the text, nice job :)
If my name was Milk I would buy this off you and use it as my brand.
I loooooooove this A LOT
Nice! I made this 3 years ago, also for a SF company: http://dribbble.com/shots/74460-Milk-Flat
wow this is beautiful
I still prefer this one, but I totally agree on its shortcomings. Remains a nice piece of typographic art though :)
over 2 years ago
Ha, reminds me of this lettering I did a while back. http://awordaday.net/milk
I like the logo you guys went with, but to me this is still pops and might be a little more legible at first glance.
8 months ago
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