This project involved finding a solution to a daily problem most hungry food truck seekers face, waiting in long lines for gourmet food trucks. My team and I were tasked to conduct research, identify and solve this problem in the food truck ordering experience. While we kept this customer focused goal in mind, we were also highly focused on boosting revenue for the gourmet food truck owners.
Our solution was to eliminate the lines altogether by providing food truck seekers the ability to look up locations of nearby trucks, view their menus, food images, yelp reviews, and quickly place an order all through our app. Once the order was fulfilled, the user of the app would be notified when the food was ready for pick-up. This was done by implementing an end-to-end design process.