Cove Youth Hostel Branding

COVE is a youth hostel and safe space opening in London for teenagers and young adults who are homeless or looking for support to get away from a life of crime or abuse. For this brief, I developed a bold, youthful brand with fun geometric shapes to give a sense of security and yet excitement. The slope and four square grid behind the logo are representative of a roof and a window, evoking imagery of a house and shelter.

This shot features a double–sided business card design using the branding, keeping it clean with one bold accent colour.

Full project here

Adobe Illustrator, Adobe Photoshop, Adobe InDesign

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