Superhost Labs Brand / Logo

Superhost Labs is a company dedicated to short-term investment management. In other words, they invest their clients' money in properties that are then put up for rent on platforms like Airbnb to obtain a higher return in a short time.

It was necessary to generate a brand based on typography, but containing an illustration inside or outside the name. I presented 6 designs or concepts, one of which stood out because the illustration was perfectly integrated with the brand name.

This illustration is the letter "h" combined with a house. Since houses are the main type of real estate in which they invest.

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