Ather Energy - Electric Vehicle App Redesign | UX Case Study

The future of mobility is electric.

As a Designer and EV enthusiast, I have always been fascinated with Tesla (who is not?). Tesla disrupted the industry in terms of design, and technology and broke a lot of myths about EVs. When Ather Energy launched in India, their product, quality, and design made them the Tesla of India (probably still is). I couldn't be happier and followed them from their inception to finally being one of the earliest adopters of their flagship smart scooter.

Here is my take on improving their app and the overall connected experience.

✨ This project was originally published in August 2021. Reposted it to make use of the new case study feature on dribbble. The Ather app has now been updated and has implemented many of the below improvements.