PFRPA
Back in 2019 I worked alongside DRAFTR Media to develop the identity system for the Pro Football Retired Players Association.
The PFRPA is an independent retired NFL player organization that is designed to develop programs and benefits for retired players. The visual emphasis for the brand is the hanging cleats, cast in a “Hall of Fame bust” color scheme that references the brand’s mission to preserve the legacy of those that have built the game.
badge
branding
cleats
design
football
hall of fame
logo
nfl
retired
sports
sports branding
typography
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Posted on
Apr 25, 2022
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