Courtside — Brand Identity + Webdesign (UX/UI)
Courtside renovates sports fields, enhances them artistically and organizes events to bring them to life. It also provides educational programs for young people through their Etendart association.
The team contacted me at the beginning of 2021 to collaborate together, and in particular to bring some freshness to their brand DNA. The project was first and foremost a redesign of their website that would reflect the quality of the initiatives carried out daily in the field. In short, to have a website in line with the quality of their achievements. The final rendering draws its inspiration from urban and architectural codes, from graffiti to contemporary minimalism. To make it simple and efficient, while keeping a touch of singularity to avoid falling into impersonality.