Heavy Pedal Site Redesign

Check out the figma homepage prototype

as well as the full pixels options of how the hero areas can display with different promotions

Homepage hero v1

Homepage hero v2

I worked last year with the team from the cycling apparel company The Heavy Pedal on a complete website redesign. This is an unselected version of the homepage (and was also my favorite version of the homepage exploration designs). The new full site will be launching soon and I will be sharing much more from the project upcoming.

Jason Kirtley
Senior UI/UX specializing in editorial and ecommerce design

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