'Anaplan' : Brand Identity

A modern reinvention of Anaplan's brand identity. As part of a brand vision piece of work, I looked to build a fresh brand identity that represented Anaplan's core values. This took elements from our Connected Planning vision and platform. The typography used is an adaptation of 'Poppins' in combination with hexagons. This was used to replace the Proxima Nova based logo used across Anaplan.