NEXXON

The number one specialist in tires

Nexxon, probably the largest tire distributor in Romania, asked us to find the right marketing positioning in order to achieve their goal, that of becoming the No. 1 specialist in tires. They actually found the positioning by themselves, we just worked out the details and developed the brand strategy. The most difficult part was to convince them that their first idea was the best, but once they gained the courage to fully assume this vision, everything became simpler.

See full project on our website.

More by Bogdan Brinzas

View profile