Barry's X – Digital Workout

Hello, today’s I’m sharing a big project I’ve designed this year – Barry’s X.

At the beginning of the pandemic, Barry's, like so many fitness clubs, took a massive economic hit and had no digital offerings or infrastructure in place. 

We’ve (STRV) designed and built the entire Barry's X platform from the ground up — a process that included integrating Barry's existing reservation system and migrating the entire user base to the new platform. We delivered iOS, iPadOS, macOS, Apple Watch, Android phone, Tablet, Web, Web Admin and a Web Membership app to assist the in-app experience.

The final product comes with a social networking feature that connects members of the global Barry’s community, fully customisable privacy settings, exclusive membership opportunities, hundreds of on-demand workouts and 150+ weekly live stream classes — where the instructors see and push you to keep going, and you are able to see and push everyone else in the class, too. Just like the real thing.

Adam Roller
Independent Sr. Designer

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