Ok, to explain you what's this (be carefull, this is advertising video format... keep cool it's not dangerous ;)
Here 6 types of integration on a website page
1 format integrated at the top of the homepage or article page, this is inBoard http://demo.teads.tv/inread/731/1465
2 placed in the heart of articles and only plays when visible on the user's screen, this is inRead http://demo.teads.tv/inread/147/514
3 playing either between 2 slides or at slideshow start, this is inPicture http://demo.teads.tv/inpicture/147/987
4 banner sticking to the bottom of the screen that expands after a few seconds of rollover, this is inFold http://demo.teads.tv/footer/147/515
5 it allows displaying an HD ad in wide screen before accessing a content or when clicking on a link, this is inFlow http://demo.teads.tv/inflow/147/513
6 placed in the heart of a newsfeed like in Facebook, it only plays when visible on the user's screen, this is inBoard.. a cousin of inRead ;)
All demo here http://demo.teads.tv/teadsen and more info here http://teads.tv/
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