Straightaway - UI library - Icons

In an increasingly global market, many companies find themselves facing a challenging dilemma, managing multiple brands under one umbrella. This is the case of Relias. Having a broad product line, they need to support numerous digital experiences, most of which have to feel unique to users.

Fortunately, they have a multibrand Design System. For those who are not familiar with the term, it consists of a library of UI-shared components and other cross-brand elements that allow big companies to:

  • Lower their design cost

  • Bring consistency through growth

  • And save them time & effort

This shot shows the icons that we designed as part of the UI library for Straightaway that is at the same time part of Relias' multibrand DS.

Are you managing multiple brands and need consistency in your product line? Reach us at

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