user flows in process

Excited to share that last week The Wayfinder Company received approval for funding from the Canada Media Fund to test some of our conservation approaches with Wild Flower Child. Within the Conceptualization and Experimental Media stream this recognition and funding will help us build out the truly experimental parts of our idea, now we get to distill user flows, functionality and new technologies with a goal of connecting new generations with nature. This combined with challenging a creative team to tenderly craft solutions that sensitively compliment and highlight the interdependencies at play in nature will keep us occupied until the snow pack is deep. Seamlessly wrapping modern wayfinding games and tools designed to educate, inspire and inform people on evolving mountain culture that shapes our Canadian identity makes my design brain very happy.