Oversize stock cards

This shot is a concept to provide a more user-friendly alternative way of displaying a list of stocks and their prices. Our research found that the barrier to entry for investing is high, in part because of the intimidating display of investing data. This was a conscious effort to provide larger text, whitespace and context to make even companies the user was unfamiliar with more familiar and easier to explore.

This concept was refined and went into development in 2020.

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Posted on Sep 8, 2021
Greg Robleto
Leading UX, Product & Marketing Design from Rockville, MD

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