Clain.io
Clain is a crypto compliance and analytics company at the forefront of crypto security. They offer solutions that help keep the crypto world safe from attackers and a fair and transparent place for everyone else. They empower forensic investigators with tools that help them prevent illicit activities.
We were tasked with creating their new visual identity and website design. The visual language was immediately clear, it had to be modern and simple in order to convey the simplicity of using their services and to highlight the twenty-first-century aspect of their technology.
Clain has an important role in the world of cryptocurrencies, as it is still an evolving market and there is an increasing number of people in the crypto space, many of whom want to exploit or cheat the system through malicious practices. Clain's transparency-based approach is in line with the decentralized and open nature of cryptocurrencies.
We used simple geometric shapes to keep a straightforward approach in the description of Clain's services. By utilizing motion that isn't too flashy or variable, but rather uniform, continuous and minimal, we characterized the processes that happen when using Clain's services — algorithms that always work seamlessly in the background.
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