Cutlass and co logo + sticker design

I have working with BrightBlack productions to finalising the gaming festival marketing. Whilst working with the client, I knew it was also the time to up-skill my existing branding skills.

Cutlass and Co is a personal project focusing on delivering logos, murals and graphics. I had to think of ways of making sure the overall brand does not make a dull/indifferent impression.

To expose the brand, I thought to design the logo as if it is a sticker. It is designed to get positive engagement that gets audience to remember the brand. I used vintage cartoons and cute animals as a foundation to make the logo look relatable. There are other products to come.

Please give me feedback on the customised typography and the overall idea of the project.