Illustration for a Leo Burnett virtual conference in the fall of 2020. Since the event was virtual instead of being hosted at a specific city, the idea of a fictional destination was used – Zoomland – complete with a flag and official map. Inspired by vintage travel posters and 70s sci-fi art, I imagined what a virtual meeting might look like far into the future, with these giant monolith structures projecting each person’s video around a giant conference table. This illustration was used on a postcard announcing the event.

Jacob Etter
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