CRC was looking to update their existing brand with an identity that could also work with the new sub-brand, CRC Trails. With this new sub-brand focused on mountain bike trails and path projects, the brand as a whole should not only appeal to the biking community but also retain a professional look for their main client base.

https://www.behance.net/gallery/114509195/CRC

Photograph by https://www.instagram.com/57media_/

More by Paul Mullen

View profile