Email Report Brochure 2020

“How Nigerians Read Emails” is an annual banking report by Netcore’s Smartech, the email client leaders in the country powering over +1 billion emails sent by banks and various established organisation to give insights on email trends in the past year and customer behavioural engagement.

The challenge was to design a serial brochure that’s aesthetically pleasing with easy-to-digest data. In thinking about how to represent the report and its findings, I settled on the idea of various graphical data representation, composition in illustration and vibrant colors to introduce curiosity, enable quick information processing and drive engagement.

Checkout the case study on my Behance