Kalopsee - Visual Identity

Kalopsee is a Canadian company (Vancouver) that deals with Information Technology Consulting, Business Analysis, Project Management, Business Intelligence and AR (Augmented Reality), services offered through the use of AR devices.

The name Kalopsee comes from Kalopsia, a word with Greek roots Kallos meaning beauty and opsis (eyes). In English the word Kalopsia can also mean beuatifull sight or with beautifull eyes.

Starting from the meaning of the name, We designed an optical logo consisting of an eye that is surrounded by rays to convey the meaning of looking beyond, seeing the future through the AR experience.

We designed the visual identity, advertising posters and the appearance of the social profile.

Full project

Danilo De Marco
Type Designer Graphic Designer UI/UX Designer

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