Screenshot 2014 03 11 11.54.46

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In time with the release of lynxpeace LYNX Australia and Red Cross Australia teamed up to launch #loveisinyourblood campaign to encourage young men to donate blood in their largest ever blood drive in Australia. Young men are the donors that are least likely to give blood on an ongoing basis, to make a pledge visit So roll up your sleeves and give a bit of love

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