One of the most important aspects when building a brand is, bridging the gap between marketing and the product. In most cases, you see a huge disconnect when more efforts are added to one side or the other. A great way to tie them together is through empty states. Not only does it create a more delightful in-app experience, but it creates more consistency.

Does your startup need a brand uplift? Let's talk!
Email me kyle@brasshands.com

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