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The decriminalization of section 377 served as a powerful backdrop for society to tackle another battle – one that challenges the notion that an individual is defined by sexuality. In efforts of empowering people who identify as LGBTQIA+ and shattering perceptions, Levi’s® launches #ProudToBeMore, a campaign, a stand, with the inspiring members of the pride community who have continued to defy the odds and accomplished more than what the society deemed worthy for them. These stories capture the authentic journey of a few brave people who believe life is much more than one’s sexuality.
Levi’s® has played a long role in supporting the LGBTQIA+ community by building and encouraging an inclusive environment.
The inspirational and self-empowered stories show ‘Proud To Be More’ is more than just a statement.