Lil TJ Advertising Material

These are various designs used to promote the sticker, Lil TJ. In the red one, I wanted to experiment with typography. To connect it with Lil TJ I made the text Lil TJ and utilized the white and salmon found on the sticker itself. In the more abstract piece with "LIL TJ." written I made the composition out of various parts from Lil TJ himself, and to tie it in I also used colors from Lil TJ. For pattern design, I focus on the design of Lil TJ itself so I created multiple copies of it and then only selected a few to show all their colors rather than just the silhouette. Finally, I wanted to test the waters of animation in after effects I wanted to extenuate the cute almost clumsy nature of Lil TJ which is why he bounces.