Robinson MD

We worked very closely with the client on this project from colors to logo to web design. Robinson’s philosophy is all about patient empowerment, subverting the traditional care model to offer a more hands-on, personalized experience that encourages patients to form a long-term relationship with their healthcare. This lifestyle-oriented approach must be introduced through digital assets that resonate with patients’ lifestyles: that means conveying friendliness and approachability without undermining the authority that comes with being a physician. Robinson MD’s voice makes patients feel welcome, comfortable asking questions, and reassured that they’re on the road to achieving their best health, both now and later.

Posted on Oct 1, 2020

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