Taika is another of my self-initiated projects I’ve worked on. After discovering Four Sigmatic and the magic benefits of drinking mushroom coffee, I immediately wanted to create another project within packaging design. So I've commissioned myself again with the main goal of practising my craft as an illustrator and designer. I love combining these two skills into my work.

The brief I established for myself was to illustrate two flavours, to do the corresponding packaging design and create a visual identity for an imaginary brand called Taika (‘Taika' is a Finnish word meaning 'Magic').

To see the project case study go to my website

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Philipa Rabbit
Illustration, Design & Art Direction

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