Fashion E-Commerce App Concept by Pineapple Studio
If you’ve ever used a Fashion E-Commerce app, you must be well-used to seeing cluttered interfaces with different elements, all fighting for attention.
Giving the user an abundance of choice may seem like a good idea but from a UX perspective, it is a mistake you should not make! Presenting the user with one too many options may increase cognitive load and they would be less likely to make a decision and buy a product, defeating the purpose!
Here’s our take on a Modern Fashion E-commerce Website. This declutters the entire UI and features larger product images to allow the user to see more details. Using muted colours gives it a soft and a minimalistic feel, perfect for a modern and chic brand!
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